07-09-2018, 03:55 PM
21
Re: Can anyone tell me why ...
Originally Posted by TessA
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They make a change from Pugs and Unicorns though! 
07-09-2018, 10:48 PM
23
Re: Can anyone tell me why ...
Originally Posted by Artangel
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Whilst looking to see if sloths are fashionable at the moment, l found this... a slitten which is a cat and a sloth hybrid...
Is that real? If so it is very cruel. Mixing breeds within a species is bad enough - but cross breeding with other specias should not be allowed.
08-09-2018, 12:37 AM
24
Re: Can anyone tell me why ...
It's a classic American Apparel pose: Buttercup lies naked and horizontal, arms splayed and eyes locked with the viewer's. We are told that she loves: "entertaining guests", "posing for photos" and "sunbathing".Except this time, there's something different. Because Buttercup is no hunk of nubile young flesh with "Hello Boys" eyes. Buttercup is a 23 year-old, three-fingered Bradypus sloth from Costa Rica.
The days of the hypersexual American Apparel adverts are over. Instead of a voyeuristic, DIY aesthetic mining the Lolita fantasy, the urban clothing giant is having a rebrand. Following the ousting of CEO Dov Charney (after accusations of internal sleaze seeped out) and with the firm's share price continuing to plummet (an 80 per cent drop between 2009 and 2014), it has attempted to reinvent its brand with a cut and fluffy sloth. American Apparel is not the only company using the sluggish tree-dwellers of Central and South America in its advertising campaigns.
buttercup1.jpg
American Apparel's Buttercup posing on the retailer's website
Mansur Gavriel, the luxury handbag company, used a sloth for its Spring 2015 lookbook, and Sofaworks currently features a TV-loving sloth called Neal who likes nothing better than reclining on his La-Z-Boy and watching telly. Sofaworks customers get a free Neal soft-toy with every purchase – but if you don't need a new three-seater, cuddly sloths are changing (three-fingered) hands on eBay for up to £75, complete with Neal's "Certificate of Slothenticity".
Jodene Rogers, the head of marketing at Sofaworks, explains the rationale: "We chose a sloth because we needed a vehicle to demonstrate how Sofaworks makes customers feel." She adds that Neal has "brought a warmth and likeability" to the brand and "really resonates" with customers.
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