09-07-2015, 11:36 AM
1
The great COLGATE Toothpaste rip-off!
In case you or your friends haven't noticed Colgate Palmolive is using "Shrinkflation" to deceive the Briths Public.My wife bought 3 packets of Colgate Total Pro Gum Health 75ml for £3.79 each on a 3 for 3 offer at Waitrose. Even with the "offer" the price is excessive. This is made worse by the deception Colgate Palmolive use in keeping the box size constant whilst reducing the contents by 40% - a considerable amount.
I have noted that in the last 24 months, the price of a packet of Colgate Total toothpaste has risen from around £2.50 to the current £3.79. That's an increase of 52%!
Factor in the 40% reduction in contents from 125ml to 75ml and the real price increase is 2p/ml to 5p/ml UP 250%!
Whilst they Colgate are free to change the size of their products and charge whatever they like, they are not free to deliberately deceive by keeping the box size the same!
It is easily possible to put a full 125ml tube of Colgate Total in the 75ml box. Furthermore the current size of the tube is little more than what most reasonable people would consider to be a "sample" size.
I have used Colgate toothpaste all of my life as have all my family. This now ends. This US company's sheer greed in pursuit of ever-increasing profit via the active policy and use of what can only be described as "theft by deception" means they have lost a lifetime customer forever. I will no longer allow any Colgate Palmolive products in my home!
Colgate Palmolive are breaching the Consumer Protection from Unfair Trading Regulations 2008 (CPRs) and the Business Protection from Misleading Marketing Regulations 2008 (BPRs). A business is carrying out a "misleading action" if information it gives "in anyway deceives or is likely to deceive the average consumer"
I have made an official complaint to my local Trading Standards office.
In addition, I have begun an online and social media campaign to warn others of their diabolical trading techniques and hopefully others will also decide enough is enough. BBC Watchdog have been informed!
I would ask that everyone please circulate this to as many people as possible and stop buying any Colgate Palmolive products.
09-07-2015, 12:35 PM
3
Re: The great COLGATE Toothpaste rip-off!
Originally Posted by Elbee
->
In case you or your friends haven't noticed Colgate Palmolive is using "Shrinkflation" to deceive the Briths Public. My wife bought 3 packets of Colgate Total Pro Gum Health 75ml for £3.79 each on a 3 for 3 offer at Waitrose. Even with the "offer" the price is excessive. This is made worse by the deception Colgate Palmolive use in keeping the box size constant whilst reducing the contents by 40% - a considerable amount.
I have noted that in the last 24 months, the price of a packet of Colgate Total toothpaste has risen from around £2.50 to the current £3.79. That's an increase of 52%!
Factor in the 40% reduction in contents from 125ml to 75ml and the real price increase is 2p/ml to 5p/ml UP 250%!
Whilst they Colgate are free to change the size of their products and charge whatever they like, they are not free to deliberately deceive by keeping the box size the same!
It is easily possible to put a full 125ml tube of Colgate Total in the 75ml box. Furthermore the current size of the tube is little more than what most reasonable people would consider to be a "sample" size.
I have used Colgate toothpaste all of my life as have all my family. This now ends. This US company's sheer greed in pursuit of ever-increasing profit via the active policy and use of what can only be described as "theft by deception" means they have lost a lifetime customer forever. I will no longer allow any Colgate Palmolive products in my home!
Colgate Palmolive are breaching the Consumer Protection from Unfair Trading Regulations 2008 (CPRs) and the Business Protection from Misleading Marketing Regulations 2008 (BPRs). A business is carrying out a "misleading action" if information it gives "in anyway deceives or is likely to deceive the average consumer"
I have made an official complaint to my local Trading Standards office.
In addition, I have begun an online and social media campaign to warn others of their diabolical trading techniques and hopefully others will also decide enough is enough. BBC Watchdog have been informed!
I would ask that everyone please circulate this to as many people as possible and stop buying any Colgate Palmolive products.
09-07-2015, 12:47 PM
5
Re: The great COLGATE Toothpaste rip-off!
Originally Posted by tessa
->
3 for 3 offer! You was definitely robbed! 
09-07-2015, 02:04 PM
6
Re: The great COLGATE Toothpaste rip-off!
I tend to go with own brands or look out for which is cheapest, as I only use pea sized amount,so hardly affects me what I use. Unlike a certain party who has lived by my side for 44 years and gets toothpaste in every conceivable place .and all over the towels .Could crown him sometimes.
09-07-2015, 02:47 PM
7
Re: The great COLGATE Toothpaste rip-off!
A very informative post Elbee and here's another family who won't be using Colgate again. Is there no end to the greed of these once reputable companies? Sly mangy tactics like you outlined are nothing short of robbery by deception and the trading standards authorities should act immediately on this disgraceful behavior of robbing the public and trying to make idiots out of them at the same time. I wish you all the luck in you efforts to have this brought to the attention of as many people as possible, thanks for bringing it to mine.
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